Fleet Street traders want action on slew of empty shops

Ben Jaeger outside Reynolds Blinds Buy this photo » Ben Jaeger outside Reynolds Blinds

TRADERS in Fleet Street have called for action to turn around the ailing economy in the bottom end of the town centre.

The area has been struggling to get passing trade and several bars and shops have closed down, leaving empty, boarded-up shopfronts that businesses say have left the area with an image problem.

The once bustling high street, which used to have major names such as WHSmith and Burton’s, is now associated with clubbing rather than with shopping.

Now independent traders, including Reynolds Blinds, Golf-Fore-All and Spot On Models, say traffic changes have continued to stifle trade.

They are calling for Swindon Council to develop the area and attract some big names to draw people down below the infamous fountain.

Dave Hudson, who is closing his Golf-Fore-All store after 22 years’ trading, said: “It’s deserted – you just get the same people walking back and forward and they’re not shopping.

“It’s the worst I have seen it in my time here. We were probably 50 per cent down in terms of footfall this month and people say it’s the weather but it’s not the weather as it was just as bad last year.

“I’m sad to be closing but at the end of the day I cannot afford to keep putting money into it all the time.

“If it is going to change they need to get a Marks and Spencer or someone like that down here.”

Ben Jaeger, manager of Reynolds Blinds, said: “We survive on home visits but there is no passing trade anymore. People associate it more with a drinking area and you get the layabouts and drunks hanging around so it’s attracting the wrong people.

“Something like a supermarket – a Tesco or a Sainsbury’s – might bring people down here rather than more pubs.”

Chris Hext, of Spot On Models, said he did not feel Swindon was any worse than the rest of the country but that the traffic changes to Whalebridge roundabout had stinted trade.

He said: “It seems to be the general way of things all over the place at the moment. My biggest problem is even my regular customers have a hassle finding me.

“I do wonder why the car park at John Street is not included in the cheaper car parking deal too – that might make a difference.”

Ward councillor Bob Wright (Lab, Central) said he had lobbied for changes to Forward Swindon’s masterplan, which went out to consultation last year, to make Fleet Street a priority.

He said: “Buses used to run along the road and drop shoppers off outside the shops but as soon as the road was put around the back it cut footfall off so I do think the transport plan has something to answer for.

“We recognise something needs to be done. When the masterplan came up for consultation I stood up in council and suggested that Fleet Street should be looked at before they spend £6m on Commercial Road.

“We await the finalised masterplan so we can sit down with Coun Garry Perkins and move forward.”

Coun Wright also suggested bringing back street traders for the area to drive shoppers down towards the bottom of town.

He said: “I am going to raise at the licensing committee that this might be an area for street traders. They could increase footfall from the fountain toward Fleet Street.”

The Adver was unable to reach Coun Perkins, Swindon Council cabinet member for regeneration, for comment.

A spokesman for town centre management company inSwindon said they do not record footfall figures for the Fleet Street area.

Comments(20)

dukeofM4 says...
2:41pm Thu 14 Feb 13

Fleet St is very unattractive with only cheap Wetherspoon pints for the bargain alcoholics.

Swindon centre had more going for it 1999 than in 2013. It's a town centre in decline. With the town centre regeneration happening I hope they bulldoze most of it down and start from scratch.

1 2 Could B says...
3:12pm Thu 14 Feb 13

A bit narrow minded.

Making it more accessible would be a lot less wasteful

Instead of closing Fleming Way and various other pointless, costly, projects

gina948 says...
3:21pm Thu 14 Feb 13

I come from a town that had the same name to it and I moved south to another town equally as shambolic! Ten years later I decided to go out in to my old town for a looksy to see what had changed as I heard from family that big transport changes were taking place. Its like a new town. New fronts to all the shops, huge tv screen wrapping in itself around the main shopping centre which was the original but had been extended with big high street names and designer shops all taking residence. My hubby, from Swindon said "this is just what Swindon needs to do." So to all the councillors out there wondering how to effectively maximise and grow the positives of the town take a leaf out of DMBC's strategy!!! (Never thought I'd say it, but I miss my home town now! Shoppings brilliant!)

PJC says...
4:30pm Thu 14 Feb 13

Since when were WHSmith and Burton's in Fleet St.? I've lived here 23 years and can't remember that! I agree it seems that the rubbish pubs/clubs have been forced into an area together at the bottom of town, which is a bad idea, but learn to write so that the meaning is clear please!

Tim Newroman says...
4:44pm Thu 14 Feb 13

1 2 Could B wrote:
A bit narrow minded.

Making it more accessible would be a lot less wasteful

Instead of closing Fleming Way and various other pointless, costly, projects
It's actually very open-minded. The problem is that, despite your view, there's nothing much worth keeping down at that end of town.

As the article, and traders themselves, point out, it's now just a semi-ghost town, mainly used for access during the day and for cheap binge drinking at night.

Can't even remember the last time I bothered walking the stretch from Bridge Street to Alexander House, there's no point going down there.

Why have you switched away from your Fartim Poster and Empty Car Park login today?

Always Grumpy says...
5:05pm Thu 14 Feb 13

PJC wrote:
Since when were WHSmith and Burton's in Fleet St.? I've lived here 23 years and can't remember that! I agree it seems that the rubbish pubs/clubs have been forced into an area together at the bottom of town, which is a bad idea, but learn to write so that the meaning is clear please!
Burtons was the big shop on the corner opposite Wilkinsons and I believe Smiths was probably where Golf Fore All is now. You need to have lived here a lot longer than 23 years to remember the old Smiths. It was two way traffic along there as well and one way up Bridge Street and Regent Street.

1 2 Could B says...
5:51pm Thu 14 Feb 13

Times New Roman

I was criticising exactly what you think you've suddenly made us all aware of.

The bottom of town has been like that for years.

Your eagerness to be condescending makes you seem like a desperate loser

All your idols have done is make it harder to get there by car

You're becoming as boring as the typeface that you've decided to name yourself after

house on the hill says...
6:26pm Thu 14 Feb 13

The other problem is that if you build lots of out of town shopping centres then clearly the town centre will decline. Most people have nothing in town they can't get elsewhere with free parking and better laid out shops. Add Internet shopping into the mix and it isn't hard to work out why the centre is in decline. As for regeneration, regenerate what, there is nothing there to rebuild, most of the shops have gone and no one wants to open up in a dying centre. Maybe when the recession is over it might happen but not now.

Oik1 says...
8:43pm Thu 14 Feb 13

I'm far more concerned about the serious amount of arm crossing going on in those pictures, there should of been some kind of warning issued.

semitonic says...
11:07pm Thu 14 Feb 13

Always Grumpy wrote:
PJC wrote:
Since when were WHSmith and Burton's in Fleet St.? I've lived here 23 years and can't remember that! I agree it seems that the rubbish pubs/clubs have been forced into an area together at the bottom of town, which is a bad idea, but learn to write so that the meaning is clear please!
Burtons was the big shop on the corner opposite Wilkinsons and I believe Smiths was probably where Golf Fore All is now. You need to have lived here a lot longer than 23 years to remember the old Smiths. It was two way traffic along there as well and one way up Bridge Street and Regent Street.
I remember a big toy shop (Hamleys?) on the corner opposite where Wilkinsons is now but Burtons was further up near the Lamb and Flag. Tunleys was where golf fore all is (I think).

semitonic says...
11:08pm Thu 14 Feb 13

1 2 Could B wrote:
Times New Roman

I was criticising exactly what you think you've suddenly made us all aware of.

The bottom of town has been like that for years.

Your eagerness to be condescending makes you seem like a desperate loser

All your idols have done is make it harder to get there by car

You're becoming as boring as the typeface that you've decided to name yourself after
hahah nice one.

Always Grumpy says...
8:09am Fri 15 Feb 13

semitonic wrote:
Always Grumpy wrote:
PJC wrote:
Since when were WHSmith and Burton's in Fleet St.? I've lived here 23 years and can't remember that! I agree it seems that the rubbish pubs/clubs have been forced into an area together at the bottom of town, which is a bad idea, but learn to write so that the meaning is clear please!
Burtons was the big shop on the corner opposite Wilkinsons and I believe Smiths was probably where Golf Fore All is now. You need to have lived here a lot longer than 23 years to remember the old Smiths. It was two way traffic along there as well and one way up Bridge Street and Regent Street.
I remember a big toy shop (Hamleys?) on the corner opposite where Wilkinsons is now but Burtons was further up near the Lamb and Flag. Tunleys was where golf fore all is (I think).
Beatties was the toy shop that took over the building where Burtons used to be on the corner (now a closed down pub). The Lucania Temperance Snooker and Billiards Hall was on the two floors above Burtons. I remember getting my wedding suit made there and Freddie Hodgeson was the manager. There was another Burtons further up Bridge Street on the corner of what is now Canal Walk and where Regent Street starts.
Tunleys was further along Fleet Street going towards Manchester Road roughly where Flemming Way joins it. Across the street from Tunleys was Beales Cafe - probably the first 'coffee bar' in Swindon. I would imagine Beales Close is named after it.

female resident says...
9:33am Fri 15 Feb 13

I feel really uncomfortable walking down Fleet Street, it feels quite intimidating with half the bars shuttered during the day and the other half having dubious-looking people sitting outside. I used to enjoy going to the shops down there and to some of the bars/restaurants for lunch but now the whole of the area is no-go land and I wouldn't dream of eating at any restaurant down there. I feel really sorry for the non-bar businesses that are left. It could be so nice if it was all a bit more welcoming. Last time I went in one of the bars with a friend during the day for a chat were were joined by a friendly drunk and couldn't get rid of him. The staff did nothing.

Tim Newroman says...
11:06am Fri 15 Feb 13

1 2 Could B wrote:
Times New Roman

I was criticising exactly what you think you've suddenly made us all aware of.

The bottom of town has been like that for years.

Your eagerness to be condescending makes you seem like a desperate loser

All your idols have done is make it harder to get there by car

You're becoming as boring as the typeface that you've decided to name yourself after
And yet you appear to simply want better access... to, er, what, exactly?

There's nothing there, so better access won't help at all.

But, then, thinking things through has never been your strongest skill. Stick to the dancing, it's hilariously entertaining.

roberto5 says...
2:25pm Fri 15 Feb 13

About 13 years ago the bottom end of town used to be packed in the evening on a weekend, when I used to go out more regularly it used to be heaving.It used to get so busy mounted police had to be used to stop trouble if any arose. There were no boarded up pubs at all then. I think now with the recession, and the days of borrowing under Labour long gone, not as many people have spare expendable income to go out every weekend. What I have never understood is why the council of the day decided to put all the clubs and pubs together in such a tight space, other towns and cities they all seemed spaced out.

Empty Car Park says...
5:36pm Fri 15 Feb 13

@ Times New Roman

I think your idols wasted huge sums of money on the Whalebridge junction

Glad you find people that can dance hilariously entertaining

Pretty sure nobody finds you entertaining though

1 2 Could B says...
6:33pm Fri 15 Feb 13

Exactly.

as I said before, Times New Roman's eagerness to be condescending to others makes him look like a desperate loser.

Hardly likely to lose any sleep or stop dancing (professionally or for charity) for the sake of his deranged opinion

Tim Newroman says...
7:57am Sat 16 Feb 13

roberto5 wrote:
About 13 years ago the bottom end of town used to be packed in the evening on a weekend, when I used to go out more regularly it used to be heaving.It used to get so busy mounted police had to be used to stop trouble if any arose. There were no boarded up pubs at all then. I think now with the recession, and the days of borrowing under Labour long gone, not as many people have spare expendable income to go out every weekend. What I have never understood is why the council of the day decided to put all the clubs and pubs together in such a tight space, other towns and cities they all seemed spaced out.
@roberto5: it's a policy supported and encouraged by the police. The thinking goes that it's easier, and require less manpower, to police drinkers in a restricted area than when they're spread out across a larger area.

There is some logic to the idea, but the problem is that by putting all the pubs/bars in one small area you create more problems than you solve.

And then when a recession hits, the area becomes deserted as there's nothing else there to sustain it.

MrAngry says...
1:22pm Sun 17 Feb 13

Always Grumpy wrote:
PJC wrote:
Since when were WHSmith and Burton's in Fleet St.? I've lived here 23 years and can't remember that! I agree it seems that the rubbish pubs/clubs have been forced into an area together at the bottom of town, which is a bad idea, but learn to write so that the meaning is clear please!
Burtons was the big shop on the corner opposite Wilkinsons and I believe Smiths was probably where Golf Fore All is now. You need to have lived here a lot longer than 23 years to remember the old Smiths. It was two way traffic along there as well and one way up Bridge Street and Regent Street.
I can't remember WH Smiths in Fleet Street, but remember Burtons, Trents toy store, Tunley's arts supplies, and a shop that sold school uniforms.

Used to be a busy part of town.

Always Grumpy says...
10:16am Mon 18 Feb 13

MrAngry wrote:
Always Grumpy wrote:
PJC wrote:
Since when were WHSmith and Burton's in Fleet St.? I've lived here 23 years and can't remember that! I agree it seems that the rubbish pubs/clubs have been forced into an area together at the bottom of town, which is a bad idea, but learn to write so that the meaning is clear please!
Burtons was the big shop on the corner opposite Wilkinsons and I believe Smiths was probably where Golf Fore All is now. You need to have lived here a lot longer than 23 years to remember the old Smiths. It was two way traffic along there as well and one way up Bridge Street and Regent Street.
I can't remember WH Smiths in Fleet Street, but remember Burtons, Trents toy store, Tunley's arts supplies, and a shop that sold school uniforms.

Used to be a busy part of town.
Yes, not forgetting Fosters, Dunn and Co., Home and Colonial, Weaver to Wearer, Cliffords, Co-op (where Weatherspoons and the Piri Piri place is now) Timothy Whites, Wymans and loads of other great shops, sadly gone.
Do these ring any bells?

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