Waitrose opens its doors to shoppers in Wichelstowe

Ian Smith, the branch manager at the new Waitrose store at Wichelstowe

Ian Smith, the branch manager at the new Waitrose store at Wichelstowe

First published in News Swindon Advertiser: Photograph of the Author by , @BerenCross

IF shoppers support Waitrose at its new store in Wichelstowe, Swindon can expect more job opportunities to add to the 230 staff already hired at the branch, the manager has said.

The supermarket opens at 8am this morning after a 20-year wait for the right location to set up in Swindon, according to branch manager Ian Smith.

Until today the nearest Waitrose was the store in High Street, Marlborough, but Ian says if customers provide enough interest there is room to expand.

“We have plenty of room for expansion. There is space to take on more than we have at the moment,” he said.

“We are more than capable of keeping up with any increases in demand, especially those which are likely with the growth of the Wichelstowe development.

“It is likely, if we do more than we are expecting to, we would go straight back to market to advertise more roles.

“We currently have an average amount of people at the store, but as and when we need more partners, we will be recruiting on our website.”

Ninety-five per cent of the 230 people taken on from day one at the store are from Swindon.

Ian has worked for Waitrose for the past 13 years, the last three as a branch manager at Headington near Oxford and, more recently, in Marlborough.

He said location was the key behind the store’s decision to finally set up shop in a town it has had its eye on for the best part of a quarter of a century.

“The challenge here will be building brand awareness in Swindon after 20 years of trying to set up a store here,” he said.

“This is a great site as part of the Wichelstowe development.

“We are excited to finally be here and give many people the chance to finally shop at a Waitrose in the town.

“Finding the right location has been the reason for the wait.

“This location provides great transport networks between Junctions 15 and 16 of the M4 and we will also be a part of the growing community being created in Wichelstowe.”

He said the outlet would become one of the firm’s core branches, where a fresh juice bar, a grazing area for snacking and wine tasting area will make it unique in having all three under the same roof.

There are 250 free car parking spaces at the store, which will be open from 7am to 10pm, Monday to Saturday, and 10am until 4pm on Sundays.

Comments (33)

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7:06am Thu 10 Apr 14

house on the hill says...

Good for jobs and for shoppers, will have a look over there shortly.
Good for jobs and for shoppers, will have a look over there shortly. house on the hill
  • Score: 20

8:16am Thu 10 Apr 14

Eastcott says...

A fantastic and hugely welcome new addition to the Swindon shopping scene. I wish the store and all its staff all the very best and look forward to visiting tonight.
A fantastic and hugely welcome new addition to the Swindon shopping scene. I wish the store and all its staff all the very best and look forward to visiting tonight. Eastcott
  • Score: 22

8:42am Thu 10 Apr 14

nobody says...

Shame they've completely screwed up the nearby roads, probably looked good on paper but in reality it's crap.
Shame they've completely screwed up the nearby roads, probably looked good on paper but in reality it's crap. nobody
  • Score: -10

8:53am Thu 10 Apr 14

ChannelX says...

The store is excellent, so much better than anything else in the town. A long overdue and welcome addition to Swindon.
The store is excellent, so much better than anything else in the town. A long overdue and welcome addition to Swindon. ChannelX
  • Score: 8

10:32am Thu 10 Apr 14

Davey Gravey says...

Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else.
Why pay more when there is no need to?
Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else. Why pay more when there is no need to? Davey Gravey
  • Score: -18

10:35am Thu 10 Apr 14

zowow says...

At least it's not another Aldi or Lidl
At least it's not another Aldi or Lidl zowow
  • Score: 10

11:02am Thu 10 Apr 14

Mushymushy says...

Davey Gravey wrote:
Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else.
Why pay more when there is no need to?
You clearly have never been able to afford to shop in waitrose,which is why you ain't been in one,which is why you don't know what you on about ,the quality is far more superior than any other supermarket.save your giro and go buy a piece of steak and tell me that's not quality.
[quote][p][bold]Davey Gravey[/bold] wrote: Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else. Why pay more when there is no need to?[/p][/quote]You clearly have never been able to afford to shop in waitrose,which is why you ain't been in one,which is why you don't know what you on about ,the quality is far more superior than any other supermarket.save your giro and go buy a piece of steak and tell me that's not quality. Mushymushy
  • Score: -3

11:10am Thu 10 Apr 14

A.Baron-Cohen says...

I love Waitrose and John Lewis
I love Waitrose and John Lewis A.Baron-Cohen
  • Score: 14

11:30am Thu 10 Apr 14

The Artist formally known as Grumpy Old Man says...

Mushymushy wrote:
Davey Gravey wrote:
Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else.
Why pay more when there is no need to?
You clearly have never been able to afford to shop in waitrose,which is why you ain't been in one,which is why you don't know what you on about ,the quality is far more superior than any other supermarket.save your giro and go buy a piece of steak and tell me that's not quality.
I'm with Davey on this one. It's a supermarket, just the same as any other supermarket. And yes, I can afford to shop in Waitrose, yes I've been in one, and the quality is generally no different to any other supermarket. In fact in the one I regularly shop in, their fruit and veg is often inferior quality and doesn't last so I've stopped buying it in there.
[quote][p][bold]Mushymushy[/bold] wrote: [quote][p][bold]Davey Gravey[/bold] wrote: Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else. Why pay more when there is no need to?[/p][/quote]You clearly have never been able to afford to shop in waitrose,which is why you ain't been in one,which is why you don't know what you on about ,the quality is far more superior than any other supermarket.save your giro and go buy a piece of steak and tell me that's not quality.[/p][/quote]I'm with Davey on this one. It's a supermarket, just the same as any other supermarket. And yes, I can afford to shop in Waitrose, yes I've been in one, and the quality is generally no different to any other supermarket. In fact in the one I regularly shop in, their fruit and veg is often inferior quality and doesn't last so I've stopped buying it in there. The Artist formally known as Grumpy Old Man
  • Score: 2

11:40am Thu 10 Apr 14

swindondad says...

A.Baron-Cohen wrote:
I love Waitrose and John Lewis
They appreciate and value their staff which shows in the high quality customer service you get there.
[quote][p][bold]A.Baron-Cohen[/bold] wrote: I love Waitrose and John Lewis[/p][/quote]They appreciate and value their staff which shows in the high quality customer service you get there. swindondad
  • Score: 11

11:54am Thu 10 Apr 14

greenpacer says...

I agree about the roads round there . They are totally screwed up . Why oh why all the steep ramps and speed table on what was once a major road through Witchelstowe and still gets described as one. And that speed table is like driving on to the back of a lorry no matter how much I slow down. Why could'nt they build this so called district centre like ASDA at West Swindon.
I agree about the roads round there . They are totally screwed up . Why oh why all the steep ramps and speed table on what was once a major road through Witchelstowe and still gets described as one. And that speed table is like driving on to the back of a lorry no matter how much I slow down. Why could'nt they build this so called district centre like ASDA at West Swindon. greenpacer
  • Score: 3

12:07pm Thu 10 Apr 14

John Trollston says...

the food-class hierarchy,

It helps to have more than £10 or £20 a week to spend on food after housing and utility costs.

They are creating Jobs at just over min wage across the country and so they get a thumbs up from me even if Aldi is my wifes prefered supermarket these days and I have always found there products to be of high quality,the red wine is really good.
the food-class hierarchy, It helps to have more than £10 or £20 a week to spend on food after housing and utility costs. They are creating Jobs at just over min wage across the country and so they get a thumbs up from me even if Aldi is my wifes prefered supermarket these days and I have always found there products to be of high quality,the red wine is really good. John Trollston
  • Score: 3

12:09pm Thu 10 Apr 14

LordAshOfTheBrake says...

Mushymushy wrote:
Davey Gravey wrote:
Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else.
Why pay more when there is no need to?
You clearly have never been able to afford to shop in waitrose,which is why you ain't been in one,which is why you don't know what you on about ,the quality is far more superior than any other supermarket.save your giro and go buy a piece of steak and tell me that's not quality.
And there we have it someone with a superiority complex pops up to prove the point........!
[quote][p][bold]Mushymushy[/bold] wrote: [quote][p][bold]Davey Gravey[/bold] wrote: Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else. Why pay more when there is no need to?[/p][/quote]You clearly have never been able to afford to shop in waitrose,which is why you ain't been in one,which is why you don't know what you on about ,the quality is far more superior than any other supermarket.save your giro and go buy a piece of steak and tell me that's not quality.[/p][/quote]And there we have it someone with a superiority complex pops up to prove the point........! LordAshOfTheBrake
  • Score: 5

12:14pm Thu 10 Apr 14

Davey Gravey says...

Mushymushy wrote:
Davey Gravey wrote:
Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else.
Why pay more when there is no need to?
You clearly have never been able to afford to shop in waitrose,which is why you ain't been in one,which is why you don't know what you on about ,the quality is far more superior than any other supermarket.save your giro and go buy a piece of steak and tell me that's not quality.
Hahaha thanks for proving my point. You keep telling yourself that and spend mote than you need to. I probably earn more than you too. Lol
[quote][p][bold]Mushymushy[/bold] wrote: [quote][p][bold]Davey Gravey[/bold] wrote: Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else. Why pay more when there is no need to?[/p][/quote]You clearly have never been able to afford to shop in waitrose,which is why you ain't been in one,which is why you don't know what you on about ,the quality is far more superior than any other supermarket.save your giro and go buy a piece of steak and tell me that's not quality.[/p][/quote]Hahaha thanks for proving my point. You keep telling yourself that and spend mote than you need to. I probably earn more than you too. Lol Davey Gravey
  • Score: 0

12:30pm Thu 10 Apr 14

ChannelX says...

Waitrose isn't actually anymore expensive than Tesco or Sainsburys.

It's only bizarre, inverted snobs that seem to think so.

Check out the new Waitrose's bakery - it's very clearly far higher quality and with a wider range of better products than ANY other supermarket in Swindon.

You get what you pay for, and the good stuff at Waitrose is better than Lidl. But if it helps you deal with your life to think otherwise, please carry on.
Waitrose isn't actually anymore expensive than Tesco or Sainsburys. It's only bizarre, inverted snobs that seem to think so. Check out the new Waitrose's bakery - it's very clearly far higher quality and with a wider range of better products than ANY other supermarket in Swindon. You get what you pay for, and the good stuff at Waitrose is better than Lidl. But if it helps you deal with your life to think otherwise, please carry on. ChannelX
  • Score: 5

12:46pm Thu 10 Apr 14

Ollie Dognacky says...

😃
Finally - We have a Waitrose!
It's like all my christmases have come at once.
I'm so excited and pleased 😄
😃 Finally - We have a Waitrose! It's like all my christmases have come at once. I'm so excited and pleased 😄 Ollie Dognacky
  • Score: 1

1:33pm Thu 10 Apr 14

house on the hill says...

ChannelX wrote:
Waitrose isn't actually anymore expensive than Tesco or Sainsburys.

It's only bizarre, inverted snobs that seem to think so.

Check out the new Waitrose's bakery - it's very clearly far higher quality and with a wider range of better products than ANY other supermarket in Swindon.

You get what you pay for, and the good stuff at Waitrose is better than Lidl. But if it helps you deal with your life to think otherwise, please carry on.
Best quote so far. I have tried them all and Waitrose and M & S are the top 2. I made the mistake of buying a ready meal from Aldi and it was so disgusting I wouldn't feed it to stray dogs. And yes agree I didn't find it that expensive and the quality was better and just a nicer experience overall. Like everything in life, its about personal choice, if you don't like it then don't go there then!
[quote][p][bold]ChannelX[/bold] wrote: Waitrose isn't actually anymore expensive than Tesco or Sainsburys. It's only bizarre, inverted snobs that seem to think so. Check out the new Waitrose's bakery - it's very clearly far higher quality and with a wider range of better products than ANY other supermarket in Swindon. You get what you pay for, and the good stuff at Waitrose is better than Lidl. But if it helps you deal with your life to think otherwise, please carry on.[/p][/quote]Best quote so far. I have tried them all and Waitrose and M & S are the top 2. I made the mistake of buying a ready meal from Aldi and it was so disgusting I wouldn't feed it to stray dogs. And yes agree I didn't find it that expensive and the quality was better and just a nicer experience overall. Like everything in life, its about personal choice, if you don't like it then don't go there then! house on the hill
  • Score: 5

2:55pm Thu 10 Apr 14

chrisward2011 says...

Seriously, how much did Waitrose pay the Adver for this 'news' report : "There are 250 free car parking spaces at the store, which will be open from 7am to 10pm, Monday to Saturday, and 10am until 4pm on Sundays"

P.S. For those saying the food is no better than Aldi etc - you clearly have no tastebuds left after years of horsemeat curry ready-meals.
Seriously, how much did Waitrose pay the Adver for this 'news' report : "There are 250 free car parking spaces at the store, which will be open from 7am to 10pm, Monday to Saturday, and 10am until 4pm on Sundays" P.S. For those saying the food is no better than Aldi etc - you clearly have no tastebuds left after years of horsemeat curry ready-meals. chrisward2011
  • Score: -4

3:17pm Thu 10 Apr 14

Davey Gravey says...

I guess the numerous magazines, tv and radio shows, 'which' etc, etc are all wrong too. Along with the numerous price searching results?
They're all much of a muchness except when it comes to cost.
I guess the numerous magazines, tv and radio shows, 'which' etc, etc are all wrong too. Along with the numerous price searching results? They're all much of a muchness except when it comes to cost. Davey Gravey
  • Score: 0

3:21pm Thu 10 Apr 14

AnneSa says...

Mushymushy wrote:
Davey Gravey wrote:
Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else.
Why pay more when there is no need to?
You clearly have never been able to afford to shop in waitrose,which is why you ain't been in one,which is why you don't know what you on about ,the quality is far more superior than any other supermarket.save your giro and go buy a piece of steak and tell me that's not quality.
Everytime a Waitrose opens people complain that it's for posh people. Well I'm not posh and I can tell you those chips on your shoulders will cost you the same in Tesco's!.
They stock the same items as everywhere else and the own brand stuff is great. They price match just like everybody else. The only difference is that they also stock a higher end of more unusual items which may appear expensive but that's only because they aren't everyday ingredients.
[quote][p][bold]Mushymushy[/bold] wrote: [quote][p][bold]Davey Gravey[/bold] wrote: Good for the town but I doubt I'll use it. Seems like a shop for people with superiority complexes when the goods are no better than anywhere else. Why pay more when there is no need to?[/p][/quote]You clearly have never been able to afford to shop in waitrose,which is why you ain't been in one,which is why you don't know what you on about ,the quality is far more superior than any other supermarket.save your giro and go buy a piece of steak and tell me that's not quality.[/p][/quote]Everytime a Waitrose opens people complain that it's for posh people. Well I'm not posh and I can tell you those chips on your shoulders will cost you the same in Tesco's!. They stock the same items as everywhere else and the own brand stuff is great. They price match just like everybody else. The only difference is that they also stock a higher end of more unusual items which may appear expensive but that's only because they aren't everyday ingredients. AnneSa
  • Score: 3

3:56pm Thu 10 Apr 14

John Trollston says...

Yes we all have dampened taste buds acroos the country as Growth was led by discounters Aldi and Lidl, which continued to eat up market share with sales up 32% and 17.2% respectively.

Lidl and Aldi regularly win consumer awards for best products.

The 10-20% we save on our food bill everyweek is spent some where hot on our holidays.
When you shop at Aldi you realise how much they overcharge you at bigger supermarkets.

They also pay there staff a decent wage above other supermarkets,
Yes we all have dampened taste buds acroos the country as Growth was led by discounters Aldi and Lidl, which continued to eat up market share with sales up 32% and 17.2% respectively. Lidl and Aldi regularly win consumer awards for best products. The 10-20% we save on our food bill everyweek is spent some where hot on our holidays. When you shop at Aldi you realise how much they overcharge you at bigger supermarkets. They also pay there staff a decent wage above other supermarkets, John Trollston
  • Score: 2

3:59pm Thu 10 Apr 14

The Artist formally known as Grumpy Old Man says...

chrisward2011 wrote:
Seriously, how much did Waitrose pay the Adver for this 'news' report : "There are 250 free car parking spaces at the store, which will be open from 7am to 10pm, Monday to Saturday, and 10am until 4pm on Sundays"

P.S. For those saying the food is no better than Aldi etc - you clearly have no tastebuds left after years of horsemeat curry ready-meals.
Don't like curry, don't eat ready meals, and Aldi were given a clean bill of health over the horsemeat scandal (unliike Waitrose who subsequently had to remove their own brand frozen British beef meatballs from sale because they contained pork...).

Seriously don't get why people get so hung up on different supermarkets. The majority of stuff comes from the same place anyway!
[quote][p][bold]chrisward2011[/bold] wrote: Seriously, how much did Waitrose pay the Adver for this 'news' report : "There are 250 free car parking spaces at the store, which will be open from 7am to 10pm, Monday to Saturday, and 10am until 4pm on Sundays" P.S. For those saying the food is no better than Aldi etc - you clearly have no tastebuds left after years of horsemeat curry ready-meals.[/p][/quote]Don't like curry, don't eat ready meals, and Aldi were given a clean bill of health over the horsemeat scandal (unliike Waitrose who subsequently had to remove their own brand frozen British beef meatballs from sale because they contained pork...). Seriously don't get why people get so hung up on different supermarkets. The majority of stuff comes from the same place anyway! The Artist formally known as Grumpy Old Man
  • Score: 7

10:11pm Thu 10 Apr 14

Iheartswindonia says...

Several years ago I would not shop anywhere but sainsburys, or waitrose. I tried asda, noticed no real difference, recently moved to Aldi, only noticeable difference is the variety of products not the quality.

I do notice a great difference in service, but I really do not care about that, I must say thou I feel waitrose service does feel a bit snotty and I feel a little out of place. Asda and Aldi have lovely staff, more down to earth and funny!

May pop in and try it again.
Several years ago I would not shop anywhere but sainsburys, or waitrose. I tried asda, noticed no real difference, recently moved to Aldi, only noticeable difference is the variety of products not the quality. I do notice a great difference in service, but I really do not care about that, I must say thou I feel waitrose service does feel a bit snotty and I feel a little out of place. Asda and Aldi have lovely staff, more down to earth and funny! May pop in and try it again. Iheartswindonia
  • Score: 0

10:37pm Thu 10 Apr 14

timt1964 says...

"the challenge will be building brand awareness" why dont these corporate idiots talk plain english? im sick of the advers constant love of john lewis and so called "news" stories that are nothing more than free adverts.whats a "grazing" area? are they going to let sheep and cows roam the store? overpriced rubbish for the food snobs of swindon.the sort of people who moan about charity shops being everywhere but wet their pants when a poor mans harrods opens after "20 years of searching for the right site in swindon".what a load of cobblers! if it takes you 20 years to decide to open a shop youre not a very good business.
"the challenge will be building brand awareness" why dont these corporate idiots talk plain english? im sick of the advers constant love of john lewis and so called "news" stories that are nothing more than free adverts.whats a "grazing" area? are they going to let sheep and cows roam the store? overpriced rubbish for the food snobs of swindon.the sort of people who moan about charity shops being everywhere but wet their pants when a poor mans harrods opens after "20 years of searching for the right site in swindon".what a load of cobblers! if it takes you 20 years to decide to open a shop youre not a very good business. timt1964
  • Score: 1

5:07am Fri 11 Apr 14

ChаnnelX says...

It is VERY interesting to read the comments from all the inverted snobs who *don't* think the new Waitrose store is the best thing to ever happen to Swindon, which it clearly is.

After a walk around it yesterday I felt so completely special and having done a survey of a basket full of key food items I can tell you all, quite emphatically, that they all tasted better than any other supermarket's offerings.

The staff also tasted *far* better than the usual Lidl and Aldi workers, all of which are nothing more than shelf-fillers.

Seriously, if it helps you to live your pathetic lives by thinking that Waitrose is no better than any other store then carry on - see if I care.

Waitrose *IS* outstanding.
It is VERY interesting to read the comments from all the inverted snobs who *don't* think the new Waitrose store is the best thing to ever happen to Swindon, which it clearly is. After a walk around it yesterday I felt so completely special and having done a survey of a basket full of key food items I can tell you all, quite emphatically, that they all tasted better than any other supermarket's offerings. The staff also tasted *far* better than the usual Lidl and Aldi workers, all of which are nothing more than shelf-fillers. Seriously, if it helps you to live your pathetic lives by thinking that Waitrose is no better than any other store then carry on - see if I care. Waitrose *IS* outstanding. ChаnnelX
  • Score: 0

8:40am Fri 11 Apr 14

ChannelX says...

Davey Gravey wrote:
I guess the numerous magazines, tv and radio shows, 'which' etc, etc are all wrong too. Along with the numerous price searching results?
They're all much of a muchness except when it comes to cost.
Simply not true, as much as those who shop at Lidl and Aldi would like to believe it is.
[quote][p][bold]Davey Gravey[/bold] wrote: I guess the numerous magazines, tv and radio shows, 'which' etc, etc are all wrong too. Along with the numerous price searching results? They're all much of a muchness except when it comes to cost.[/p][/quote]Simply not true, as much as those who shop at Lidl and Aldi would like to believe it is. ChannelX
  • Score: -1

8:59am Fri 11 Apr 14

A.Baron-Cohen says...

The class system is sadly well and alive......
More seriously, Waitrose is investing in Swindon what is wrong about that?
There is more competition in the retail market in Swindon as a result, this should drive prices down, what are people complaining about?
This new supermarket is creating jobs and growth for Swindon, can we not put idiotic class based ideas aside and simply support a new employer coming to Swindon?
The class system is sadly well and alive...... More seriously, Waitrose is investing in Swindon what is wrong about that? There is more competition in the retail market in Swindon as a result, this should drive prices down, what are people complaining about? This new supermarket is creating jobs and growth for Swindon, can we not put idiotic class based ideas aside and simply support a new employer coming to Swindon? A.Baron-Cohen
  • Score: 1

12:34pm Fri 11 Apr 14

ChannelX says...

Exactly. A top quality company chooses to invest in Swindon with jobs and a fantastic new store... and the usual suspects have to moan about it because they think it's too 'posh'.

Pathetic. Now wonder Swindon is how Swindon is.
Exactly. A top quality company chooses to invest in Swindon with jobs and a fantastic new store... and the usual suspects have to moan about it because they think it's too 'posh'. Pathetic. Now wonder Swindon is how Swindon is. ChannelX
  • Score: -1

1:13pm Fri 11 Apr 14

semitonic says...

Yes because of course, a few comments posted on here is representative of the entire population of Swindon.

Swindon is how Swindon is because of a succession of useless councils and equally useless money-draining steering groups.
Yes because of course, a few comments posted on here is representative of the entire population of Swindon. Swindon is how Swindon is because of a succession of useless councils and equally useless money-draining steering groups. semitonic
  • Score: 0

2:06pm Fri 11 Apr 14

ChannelX says...

semitonic wrote:
Yes because of course, a few comments posted on here is representative of the entire population of Swindon.

Swindon is how Swindon is because of a succession of useless councils and equally useless money-draining steering groups.
Kind of ironic - why should anyone take YOUR individual view to be representative of the entire population of Swindon?

The same thing I referred to above happens on just about every article comments that involve anything decent happening in Swindon.
[quote][p][bold]semitonic[/bold] wrote: Yes because of course, a few comments posted on here is representative of the entire population of Swindon. Swindon is how Swindon is because of a succession of useless councils and equally useless money-draining steering groups.[/p][/quote]Kind of ironic - why should anyone take YOUR individual view to be representative of the entire population of Swindon? The same thing I referred to above happens on just about every article comments that involve anything decent happening in Swindon. ChannelX
  • Score: -2

3:38pm Fri 11 Apr 14

semitonic says...

Absolutely no reason why anyone would take my opinion to be representative of the entire population of Swindon, it's just one of a few comments.

You, however, are suggesting that "Swindon is how Swindon is" because a few people made a few comments on here that didn't happen to agree with your view that a new supermarket "is the best thing to ever happen to Swindon"

It isn't.

It's just a shop.
Absolutely no reason why anyone would take my opinion to be representative of the entire population of Swindon, it's just one of a few comments. You, however, are suggesting that "Swindon is how Swindon is" because a few people made a few comments on here that didn't happen to agree with your view that a new supermarket "is the best thing to ever happen to Swindon" It isn't. It's just a shop. semitonic
  • Score: 0

9:40am Sat 12 Apr 14

ChannelX says...

semitonic wrote:
Absolutely no reason why anyone would take my opinion to be representative of the entire population of Swindon, it's just one of a few comments.

You, however, are suggesting that "Swindon is how Swindon is" because a few people made a few comments on here that didn't happen to agree with your view that a new supermarket "is the best thing to ever happen to Swindon"

It isn't.

It's just a shop.
It's not the best thing to ever happen to Swindon, but it is a positive sign of inward investment, jobs, more choice for shopping and something of established high quality.

I just can't see how/why some people seemingly consider it a bad thing and feel the need to sneer at it, presumably in an attempt to try and portray just how right-on they are.
[quote][p][bold]semitonic[/bold] wrote: Absolutely no reason why anyone would take my opinion to be representative of the entire population of Swindon, it's just one of a few comments. You, however, are suggesting that "Swindon is how Swindon is" because a few people made a few comments on here that didn't happen to agree with your view that a new supermarket "is the best thing to ever happen to Swindon" It isn't. It's just a shop.[/p][/quote]It's not the best thing to ever happen to Swindon, but it is a positive sign of inward investment, jobs, more choice for shopping and something of established high quality. I just can't see how/why some people seemingly consider it a bad thing and feel the need to sneer at it, presumably in an attempt to try and portray just how right-on they are. ChannelX
  • Score: 0

9:31pm Sat 12 Apr 14

timt1964 says...

ChаnnelX wrote:
It is VERY interesting to read the comments from all the inverted snobs who *don't* think the new Waitrose store is the best thing to ever happen to Swindon, which it clearly is.

After a walk around it yesterday I felt so completely special and having done a survey of a basket full of key food items I can tell you all, quite emphatically, that they all tasted better than any other supermarket's offerings.

The staff also tasted *far* better than the usual Lidl and Aldi workers, all of which are nothing more than shelf-fillers.

Seriously, if it helps you to live your pathetic lives by thinking that Waitrose is no better than any other store then carry on - see if I care.

Waitrose *IS* outstanding.
if you think the opening of a supermarket is the best thing to happen to swindon then you really need to get a life.by writing your "waitrose is better than aldi,lidl etc" comments you have proved exactly our point that some of the people of swindon really do look down their noses at everyone else.they use to say jimmy saville was a tv star look how thats turned out.waitrose IS NOT better than anywhere else,just appeals to those with more money than sense.
[quote][p][bold]ChаnnelX[/bold] wrote: It is VERY interesting to read the comments from all the inverted snobs who *don't* think the new Waitrose store is the best thing to ever happen to Swindon, which it clearly is. After a walk around it yesterday I felt so completely special and having done a survey of a basket full of key food items I can tell you all, quite emphatically, that they all tasted better than any other supermarket's offerings. The staff also tasted *far* better than the usual Lidl and Aldi workers, all of which are nothing more than shelf-fillers. Seriously, if it helps you to live your pathetic lives by thinking that Waitrose is no better than any other store then carry on - see if I care. Waitrose *IS* outstanding.[/p][/quote]if you think the opening of a supermarket is the best thing to happen to swindon then you really need to get a life.by writing your "waitrose is better than aldi,lidl etc" comments you have proved exactly our point that some of the people of swindon really do look down their noses at everyone else.they use to say jimmy saville was a tv star look how thats turned out.waitrose IS NOT better than anywhere else,just appeals to those with more money than sense. timt1964
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