THE holly and the ivy might be traditional sights on Christmas wrapping paper but if you want to add a touch of panache to your gifts this year, Swindon’s McArthurGlen Designer Outlet has teamed up with British fashion designer Holly Fulton who has created three prints exclusively for some seasonal wrapping paper.
Her unique interpretation of traditional Christmas motifs and festive colours draw on pop art painting and vibrant illustration, creating some unusual and exclusive geometric designs.
The luxury gift wrap is now available at £3 for six sheets, with proceeds going to the British Red Cross to help vulnerable people in crisis across the UK.
Holly, who has a loyal celebrity following, has created many red carpet designs for A-listers including Rihanna and Keira Knightly.
Tina Cumpstey, centre manager at McArthurGlen, said: “We are delighted to be working with Holly Fulton for Christmas 2015 and are very excited about the collaboration.
"It’s a pleasure to be supporting the British Red Cross, so that this fashion partnership can help those in most need across the UK. We are confident that these stunning designs, teamed with the generosity of Swindon Designer Outlet shoppers, will raise a huge amount for these very important causes.”
And Holly added: "I’m excited to be partnering with McArthurGlen Designer Outlet Swindon to support British Red Cross this year with their Christmas campaign.
"I wanted to come up with designs to encapsulate the festivities of the season and also represent the graphic sensibility and signature of my label.
“The designs rework traditional colours of the season with a modern twist and offer something bold and dynamic to add a real a point of difference to gift-giving. It’s great to be able to support such a fundamental charity as British Red Cross through this project; the work they do is vital and it’s an honour to be able to contribute to their campaigns.
“I hope that, together with Swindon Designer Outlet, we can all show our support for them this Christmas.”
The British Red Cross is the UK’s leading volunteer-led humanitarian organisation and is committed to helping people in crisis.
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