ENTREPRENEUR Mark Pepperall is promising a feast for the eyes when his new contemporary art gallery Oink opens in Old Town.

Pictures crafted with diamond dust, an £8,000 piece by Chuck Elliott and handcrafted jewellery made in East London are among the many quirky and eye-catching items up for sale.

And the 43-year-old, who lives in Radnor Street, Old Town, is hoping the gallery will complement the other unique independent businesses in the area.

“It’s an amazing venture for me and it’s exciting,” he said.

“It’s indulgent but I also feel there is a complete gap in the market for modern, contemporary and cutting edge artwork and I am hoping people will like it.”

It has been five years since the former Royal Wootton Bassett student started exploring the idea of opening a gallery.

Now after months of transforming what was home interior shop The Little Rose Cottage in Victoria Road, he will open the doors of Oink for the first time on Saturday.

“I’ve always enjoyed art and done a lot of work with it,” added Mark, who has been running Hot Pepper Design agency for 20 years.

“We do everything from branding to interior design and the shop reflects that - I am mixing my passions.

“People can expect contemporary art, ceramics, sculptures, handcrafted furniture, textiles designed by us, gifts and lighting.

“They are items from all over the place; Bath, Bristol, London and obviously Swindon from the likes of Gordon Dickinson and Katie Brightside, who now lives in LA and did a piece based on Swindon.

“The most well-known out of them all is Stanley Donwood, who is Radiohead’s artist. For years Radiohead has paid him just to do artwork and they use some of them for album covers.”

Mark travels around the country to fairs searching for unique art. He will also be showcasing the work of art graduates.

While prolific East London graffiti artist Ben Eine, who is most notable for his alphabet lettering, is among the other artists whose work will be for sale, as will that of Icelandic born artist Kristjana S Williams who saw her work projected during the Olympics at the city’s landmark beach-front hotel, Belmond Copacabana Palace.

Meanwhile in the basement of Oink there will also be a video projection room showing artists’ work.

Explaining the idea behind the gallery’s name, Mark added: “I’ve bought lots of artwork that has gone up in value quite a lot, so I see this place as people’s piggy bank for their art.

"They can build their collection and it becomes worth more money over time.”

Oink opens Tuesday to Sunday, 12pm to 7pm.