A GIANT hand-crocheted bra which was bought by a Swindon company to raise money for Against Breast Cancer, has gone on tour.

The mammoth pink bra, which has been on display at the Swindon headquarters of business communications and IT company Excalibur, is on the move – and its first stop is the central Swindon offices of law firm Withy King.

Greg Callard, a senior associate in the commercial property team at Withy King, said: “When we heard that the bra was on the move and that Excalibur were looking for businesses to give it a temporary home in exchange for a donation to Against Breast Cancer, we volunteered straight away.

“It’ll be a great talking point, bring a smile to people’s faces during the working day and raise money for this very worthy cause.”

Excalibur’s Chief Executive, James Phipps, placed the winning £560 bid on ebay to secure the bra, which is an impressive two metres high and more than six metres long.

It took four months to make, thanks to the hard work of Swindon’s Bitch And Stitch knitting group, who came up with the idea as a way of raising money for Against Breast Cancer. Tracey Major, of Bitch And Stitch tabled the idea of the giant bra.

She said: “We just thought it would be a wonderful idea and a way of encouraging people to come along and support a good cause.”

James Phipps said: “We’re sad to see the bra go but delighted that it has started its journey to raise a few eyebrows and even more cash for Against Breast Cancer.

“It’s certainly attracted a lot of attention in our window so it will be a great feature for Withy King, hopefully encouraging their visitors to get involved and provide added support!”

Karen Thornley, the head of marketing at Excalibur, said: “Housing a giant bra wasn’t exactly part of the plan for our new-look office space but when we read about the auction for Against Breast Cancer we were very keen to help such a worthwhile charity.”

Sara Witham, the marketing manager for Excalibur, said: “We will be sad to see it go, but it’s time for it to move on now and raise some more money.

“The initial thoughts on the bra in the office were that it was a bit mad and a little crazy – it’s just a bit of a laugh really.”

The bra was installed at Withy King’s offices last Friday March 11 and it will be on show now for several weeks.

The hunt is now on for other like-minded Swindon businesses willing to join the tour and hang up the bra in exchange for a charitable donation.

Any businesses interested in getting involved should contact Sara Witham at Excalibur, by emailing sara.witham@ex-c.co.uk.