SWINDON winger Matt Ritchie has tonight completed a move to Swindon Town's League One promotion rivals AFC Bournemouth.

Ritchie has signed a three and a half year deal at Dean Court for a fee the Advertiser believes to be around £500,000.

The Cherries have made no secret of their long-standing interest in Ritchie, having openly tabled a bid for the highly-rated youngster in December 2011.

The 23-year-old was a vital part of the Robins side that earned promotion last season, winning the npower League Two player of the year award in the process, and has scored 10 goals in 32 appearances so far this season.