THE “fash pack” has descended on Bath for one of the most anticipated fashion celebrations in the South West.

Bath in Fashion 2015, which runs until Sunday 29, boasts its most impressive line-up yet.

This year, three world-class fashion designers Roksanda Ilincic, Holly Fulton and Anna Sui, who is coming from New York especially for the occasion, will deliver talks on their work and inspiration. Ed Marler, his mentor Lulu Kennedy and blogger Susie Lau, Tim Blanks of Style.com and Susannah Frankel, Fashion Director of Grazia, will also be part of the line-up.

Shopping will also be top of the agenda with a new Fashion Trail map highlighting in-store events and special offers throughout the week.

Jolly’s department store, the lead sponsor for Bath in Fashion 2015, will stage a number of events as well as a talk from its archivist tracing the origins of retail as we know it today.

Exhibitions entitled “Great Names of Fashion” and “The Dress of the Year” will be held at the Fashion Museum.

For a full schedule of events visit Bathinfashion.co.uk or call 0844 8475256.