POUNDLAND is launching its newest store in tomorrow - but it's not a clothes shop.

Yesterday the firm told the Adver it was opening a PEP&CO branch in Havelock Square.

But it will just be a standard Poundland store.

Poundland will celebrate the opening with activities for the family, including a face-painter and a visit from the Poundland mascot Poundhound. The store opens at 10am.

Store manager Geetha said: “We love Swindon and are thrilled that this new location on Havelock Square means we don’t have to leave – we can’t wait to welcome everyone!”