All sorts of people are learning more about plant-eating - and one of the more surprising vegan converts is the Forest Green Rovers Football Club.

Last year, Forest Green Rovers, based in Nailsworth, became the world's first vegan football club - and even received the trademark from the Vegan Society.

The project was initiated by club chairman Dale Vince, owner of Ecotricity and himself a vegan. He wanted the club to be vegan on the basis of its environmental benefits and for the sake of animal welfare. All the food the club serves is vegan, which they hope will also be better for the health of fans than processed burgers and meats.

That's not to say all the team players are vegan - the rules only apply to the club and of course players can eat what they want outside of the venue.

Football has traditionally been a bastion of men and masculinity - and meat-eating is often associated with these ideas - so I wonder what the fans have made of the meat ban on the club premises.

Club spokesman Matt Edwards says the response has been good.

"It has been really positive. A lot of players have said it has made a difference, when it comes for performance levels. One player has gone fully vegan. When it comes to the fans, some kick back and are very set in their ways, but overall we've been surprised by the reception we have got from it."

Sales of vegan pies have increased every season, which he says speaks for itself. Audience numbers have gone up over the last few years and food sales have increased an incredible fourfold since the last season.

Fans are dining royally on fajitas, vegan mac and cheese, tikka slices and Quorn nuggets.

Matt admitted they sometimes had grumbles from visiting fans, wondering where the burger can was - and some good-natured banter and teasing - but they took it in their stride.

Forest Rovers is doing much more for the environment: FIFA recently described it as the greenest football club in the world. They are working hard to reduce carbon emissions, and use 100 per cent green energy. The club has an organic pitch, collect rain water to irrigate the pitch and have electric vehicle charging points.

And the food looks absolutely delicious.

Is that enough to tempt me to actually watch a whole football match?

Maybe. Maybe.