SHOPPERS have told councillors that shops in Swindon are cranking up prices amid the coronavirus outbreak.

Upset shoppers have been talking to councillors Imtiyaz and Adorabelle Shaikh.

Coun Adorabelle Shaikh, who represents Central ward said: “We have been inundated with people complaining about prices suddenly rising.

"This includes grocers in Manchester Road, Corporation Road and Groundwell Road, but all across the centre area of town.

“They’re saying things like a £20 sack of rice is now priced at £40.

"Fresh meat and vegetables have all gone up.

“The residents contacting us have been patrons of these stores for a while now and say they’ve never had issues like this before.”

The councillors visited some of the stores in the town centre and nearby.

Coun Shaikh said: “We spoke to some of the shopkeepers and they were saying it’s the wholesalers who are putting up the prices, which the shops then have to pay.

“This is a very difficult time for everybody and I don’t think wholesalers or shops should be looking to take advantage.”

Coun Shaikh added: “I think the government should act on this issue and hold the wholesalers and the shops below them in the chain below accountable.

"Price inflation just causes financial hardship.

"This behaviour is not acceptable at a time of emergency.

“People have lost jobs. It’s hitting many families hard, and if this continues people will be out of pocket.”

Coun Shaikh said she has asked the borough council’s officer to investigate and has been told they will look into the matter.

A member of staff at Baraka Groceries in Lagos Street said the shop has increased its prices because wholesale prices have gone up and there are fewer supplies.

He said: “We have things like rice from three or four suppliers, not just one, and they’ve all put their prices up. And we are not getting enough.

"We used to get a pallet with 100 packets, and now it’s just 10.

“Vegetables have gone up as well, especially if they’re from India and not Europe.

"The supplier said because people are not flying now form India, it’s just cargo and the transport costs are higher, so prices have increased."

Another shopkeeper Nazarul Ruhel, who runs Masala Bazaar in Manchester Road, said he hadn’t increased prices but supplies had been affected by customers panic buying.

He said: “There was panic buying in the store, and we found it difficult to get extra supplies, but we’ve had a delivery since then and we’ve got rice now.”

There has been a worldwide increase in the commodity prices for staples such as rice and wheat, particularly that used for pasta, as a result of the pandemic.