A Strictly Come Dancing and West End star has voted to get the Coca-Cola Christmas truck to visit his hometown in Wiltshire.
People across Great Britain were given the chance to vote for the town they want to be considered for a stop on the Coca-Cola Christmas Truck tour.
Among those pushing to get Wiltshire included on the tour is Strictly Come Dancing star and YouTuber Joe Sugg, who has spoken out on why he voted for the small town of Corsham.
Sugg, who is also the brother of famous YouTuber Zoella, grew up in the Wiltshire village of Lacock and attended Corsham School.
The TV personality and YouTuber Joe rose to fame through his YouTube channel ThatcherJoe.
In 2018, he then became a finalist on Strictly Come Dancing, which is where he met his pro-dancer partner and celebrity girlfriend Dianne Buswell. He has also appeared on the West End in Waitress the musical.
Joe says he voted for Corsham in the Coca-Cola Christmas truck competition, as it is where he went to school and still has friends living nearby.
“Christmas feels most special when there is something everyone can enjoy together,” he said.
“I’m excited that people across Great Britain can vote for a town where the Coca-Cola Christmas Truck could add even more festive sparkle – whether that means more things to do, a new reason for friends and families to come together, or simply an unforgettable dose of Christmas magic.
“Now is the time to get involved and vote for the town you would most like the Truck to visit.”
It's no surprise that Sugg has supported his Wiltshire hometown, as the star has previously been vocal about his love of Wiltshire.
Earlier this year, Joe Sugg and Strictly Come Dancing pro Dianne Buswell welcomed their first child, whose name pays homage to Wiltshire.
On March 18, 2026, Sugg and Buswell announced the birth of Bowden Sugg (pronounced 'bow' like 'how'), after Bowden Hill near Lacock.
Speaking in a new video on his YouTube channel, which has over 3 million subscribers, Joe said: “When we were coming up with names, I had quite a few that I liked and Dianne didn’t like any of them really.
“I was thinking something that is unusual, can be shortened, but the full version still would sound nice, is nice to write, but also sounds quite cool.
“I grew up in a place called Bowden Hill, and I thought you know what, Bowden actually sounds quite cool and it's different.
“I suggested it to Dianne early doors and Dianne was like ‘I absolutely love it.’”
Votes for the Coca-Cola Christmas truck tour have now closed, and confirmed stops will be announced 24 to 48 hours before each visit, according to the promotion's terms.
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Wiltshire locals remain hopeful that Corsham, or other local towns, could be included.
Visitors to tour stops can expect games, Coca-Cola merchandise and cold drinks alongside the illuminated red truck.
Charlotte Butt, senior brand manager at Coca-Cola Great Britain, said: “Allowing fans to vote for the next truck stop is all about spreading joy and inspiring the nation to celebrate the communities that help them thrive.”
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