PURTON-based events company Planet Pursuits has just released its first global-based App.

iTreasure is a mobile phone application that allows users to create a treasure hunt using an iPhone and then invite friends to join and play.

The company’s research suggests this is the first App of its type. Anyone can create a treasure hunt using this App. You start by giving your game a name and location and then you add cryptic questions for your players to answer. You can add clues, photos and hints and then using your phone you fix your location using the inbuilt mobile GPS tracking system.

The player can see their location on a map and easily identify where the clue is, if they merge the two spots by physically going to that location they can answer the question or look at clues and photos to help them – which costs extra points. Once you give the correct answer the next location is revealed.

Simon Maddison, Planet Pursuits founder, said: “This a great game to play and enjoy for social groups, it can add real value for a tiny investment to any venue, hotel, recreation space, village, town or city.

“The game content is only limited by your imagination. My vision is to get people outside, playing with technology, and developing an appreciation for the outdoors and outdoor recreation!”

You can find more information at www.itreasure-hunt.com