A new sponsor has signed up to support a major new art trail which will pop up in Swindon this summer.

The Swindon-based creative agency Jazzbones Creative has been part of The Big Dog Art Trail since the very early stages, helping to create a brand identity and producing design materials.

The team has now decided they wanted to play a bigger part by becoming a member of the pack.

The super-sized sculptures will create the UK’s first-ever balloon dog art trail and raise money for children’s hospice charity, Julia’s House.

Established in 2005, Jazzbones and has worked with national brands and local companies on integrated communications strategies and cost-effective marketing campaigns.

Founder Nathan Sandhu said: “We were thrilled when we were chosen to work on the branding and design work for The Big Dog Art Trail.

"It’s such a brilliant event to come to our hometown of Swindon and as a team, we wanted to get more involved with the trail so we decided we wanted to sponsor one of the Swindogs.

"We’re in this project for the long run and will be supporting Julia’s House all the way. And we can’t wait to see the balloon dog sculptures all around Swindon!”

The Jazzbones team's design will be on display in the Town Gardens.

Big Dog Art Trail project manager Chris Hyde added: “We’re so grateful to Jazzbones, and all our fantastic sponsors, for supporting the trail.

"We have just 10 Swindogs that need a sponsor now, so I’d urge local businesses to get in touch soon if they don’t want to miss out on being part of this incredible event.

“By sponsoring a Swindog and joining The Big Dog Art Trail pack, your company will be part of an event which brings thousands of visitors to Swindon.

"The trail will improve brand awareness for your business or organisation in a unique and memorable way and it will help you build a feel-good factor among your employees, customers and stakeholders.

"Crucially, you’ll also be helping to raise funds for Julia’s House children’s hospice and supporting our care for the most seriously ill children and their families in your community.”

The Big Dog Art Trail will run from July 15 to September 3 then end with a grand farewell weekend where all of the sculptures will be brought together before being adopted at a fundraising auction.

The event is being brought to Swindon by Julia’s House and Wild in Art. Visit www.bigdogarttrail.co.uk/sponsors