Wiltshire school pupil opens up about Depop success

In 2021, boarding school pupil from Wiltshire started selling clothing on her Depop account.

Depop, the second-hand clothing app (similar to eBay or Vinted), saw a surge in popularity among teenagers during the pandemic.

Drawn in by the platform’s accessible and environmentally friendly nature, Aleki Jeveons, 17, explains how she was able to balance her schoolwork with the Depop business:

“Unlike a part-time job where one must commit to certain hours, I was able to sell my clothes and make money whenever I had a gap in my day.”

Jeveons goes on to mention how friends would model the clothes, while she photographed and uploaded the pictures. Being walking distance to a post-office made it possible, she says, as she was able to continue sending her items while at boarding school.

When asked about the key to her success on the platform, Jeveons puts it down to reading the fashion trends and her audience. Most buyers were teenage girls too, making it somewhat easier. At times, it even meant delaying listing an item for a few weeks until trends had developed, so that items could be sold for a greater sum.

All types of clothing were listed on her account, from jumpers, to trainers, to overcoats.

Depop is a great way for young people to experience the realities of business and learn how to communicate with customers. On top of this, a business of this manner is flexible and malleable to everyone’s respective schedules.