THE Great Western Hospital has been awarded a certificate of commitment in its first step towards gaining international recognition from Unicef’s Baby Friendly Initiative.

The Baby Friendly Initiative set up by Unicef and the World Health Organisation, is a global programme which provides a practical and effective way for health services to improve the care provided for all mothers and babies. In the UK, the initiative works with health professionals to ensure that mothers and babies receive high quality support to enable successful breastfeeding.